The HD2700D is our exclusive hd industrial looping dvd player and digital media player all in one. The HD2700D is a true commercial grade dvd player designed to automatically power on, auto play, auto loop and seamlessly auto repeat without manual interaction. Proven to run continuously 24/7 for 4+ years without failure. The HD2700D is the most reliable, durable dvd player on the market. The unit can be mounted both vertical and horizontal positions. Displays full HD, upscaling video. It will automatically skip any menu or previews on a standard dvd movie.